Lessons and Insights from BFCM 2024

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Exclusive Data from 100 E-Commerce Brands During BFCM 2024. Inside, you will find Q4 benchmarks, channel performance comparisons, and insights into sales and order value trends during the biggest shopping period of the year. See how the top channels stacked up, which months drove the most momentum, and what this means for your strategy next year.

FAQs

 

Q: What is the Lessons & Insights from BFCM 2024 report?

A: It’s an analysis of performance data from 100 e-commerce brands during Q4 2024, with benchmarks, trends, and channel performance insights from the Black Friday and Cyber Monday period.

 

Q: Who is this report for?

A: E-commerce founders, marketers, and advertisers who want data-backed insights to plan their Q4 and BFCM strategies more effectively.

 

Q: What will I learn from the report?

A: You’ll see Q4 sales and order value trends, head-to-head channel performance comparisons, and key takeaways you can apply to your own planning for next year.

 

Q: Does the report include my industry?

A: The report covers a broad range of e-commerce verticals, so the benchmarks are relevant to brands of all sizes and product categories.

 

Q: How do I get the report?

A: Simply fill out the form on this page and we’ll send you a copy directly.

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